Chiropractic + Naturopathic Doctor

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Industry News – “Grow Strong with Me ” Launches


May 28, 2009
By Maria DiDanieli

May 27, Toronto, ON
– Communications and marketing expert, Janet Blanchard,  announces the launch of Grow Strong with Me Communications, a company whose focus is to
support health care communications for chiropractors, medical doctors and
allied health care professions, as well as positively influence patient health
information.



Grow Strong with Me is geared to practitioners who
wish to strengthen their patient education strategies and develop their ability
to communicate with the general public regarding a number of health care and
media issues.  

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Services
offered by Blanchard, through Grow Strong
with Me Communications
will include: 

  • Speaking and workshop facilitation on communication
    issues including:

·        
doctor-patient
communications

·        
crisis
communications and

·        
media
training for local and provincial media issues

  • Writing and editorial services including:

·        
doctor-patient
communication pieces

·        
health
information articles

·        
patient/public
education materials

·        
health
newsletters

·        
information
brochures

·        
website
content

  • Development of patient education programs
  • Doctor communication programs and
  • Heart-centered product and program positioning

Janet
Blanchard is well known, to the chiropractic community, for her many previous
contributions to literature and education within the profession.  Prior to establishing her own company,
Blanchard was director of Marketing and Communications for the Canadian
Memorial Chiropractic College (CMCC). 
There, she was the editor of Primary
Contact,
  and was also responsible
for the revamped look and feel of CMCC’s communication pieces.

Blanchard
has been  manager of Communications for
the  Ontario Chiropractic Association,
and a member of the  Chiropractic Communications Working Group.

In all,
she has served the chiropractic profession for a decade, handling and creating
both member, student and public materials. Specific projects she has helped
shape include the hugely successful Pack
it Light, Wear it Right
backpack program,  Plant
and Rake without the Ache
patient education material and the Chiropractic. Treatment that Stands up.
campaign.  Blanchard was also involved in the successful adoption of these
programs nationwide. 

Now,
through Grow Strong with Me Communications,  Blanchard plans to work with chiropractic and
other health professions to add a unique flair and style to the programs and
projects within the practices across the country.  

For more
information, please contact Janet Blanchard at 416-575-3878 or at growstrongwithme@sympatico.com.   Referrals are also welcome.